| Record ID | marc_loc_2016/BooksAll.2016.part28.utf8:213725374:1084 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_2016/BooksAll.2016.part28.utf8:213725374:1084?format=raw |
LEADER: 01084cam a22002774a 4500
001 2001036333
003 DLC
005 20151211075948.0
008 010614s2001 enka b 001 0 eng
010 $a 2001036333
020 $a0198782535 (pbk. : alk. paper)
040 $aDLC$cDLC$dDLC
042 $apcc
050 00 $aHF5415.126$b.S235 2001
082 00 $a658.8/4$221
100 1 $aSargeant, Adrian.
245 10 $aDirect and interactive marketing /$cAdrian Sargeant, Douglas C. West.
260 $aOxford [England] ;$aNew York :$bOxford University Press,$c2001.
300 $axxiii, 460 p. :$bill. ;$c26 cm.
504 $aIncludes bibliographical references and index.
650 0 $aDirect marketing.
650 0 $aInteractive marketing.
700 1 $aWest, Douglas C.
856 41 $3Table of contents only$uhttp://www.loc.gov/catdir/enhancements/fy0612/2001036333-t.html
856 42 $3Publisher description$uhttp://www.loc.gov/catdir/enhancements/fy0612/2001036333-d.html
856 42 $3Contributor biographical information$uhttp://www.loc.gov/catdir/enhancements/fy0726/2001036333-b.html