| Record ID | marc_loc_2016/BooksAll.2016.part28.utf8:35891382:754 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_2016/BooksAll.2016.part28.utf8:35891382:754?format=raw |
LEADER: 00754cam a22002534a 4500
001 99089008
003 DLC
005 20021202125649.0
008 991221s2000 iau b s001 0 eng
010 $a 99089008
020 $a0813822076 (pbk.)
020 $a0813822084 (clothbound)
040 $aDLC$cDLC$dDLC
042 $apcc
050 00 $aHD59$b.H44 2000
082 00 $a659.2$221
100 1 $aHenry, Rene A.
245 10 $aMarketing public relations :$bthe hows that make it work /$cRene A. Henry, Jr.
250 $a1st pbk. ed.
260 $aAmes :$bIowa State University Press,$c2000.
300 $axiv, 281 p. ;$c23 cm.
504 $aIncludes bibliographical references and index.
650 0 $aPublic relations.
650 0 $aCommunication in marketing.