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MARC Record from Library of Congress

Record ID marc_loc_2016/BooksAll.2016.part29.utf8:208724159:1089
Source Library of Congress
Download Link /show-records/marc_loc_2016/BooksAll.2016.part29.utf8:208724159:1089?format=raw

LEADER: 01089pam a22002894a 4500
001 2002072360
003 DLC
005 20040621193739.0
008 020522s2002 enka b 001 0 eng
010 $a 2002072360
020 $a0471497703 (pbk. : alk. paper)
035 $a(OCoLC)ocm48531347
040 $aDLC$cDLC$dIG#$dUKM$dDLC
015 $aGBA1-U3308
042 $apcc
050 00 $aHF5415.2$b.B26 2002
082 00 $a658.8/3$221
100 1 $aBaines, Paul,$d1973-
245 10 $aIntroducing marketing research /$cPaul Baines, Bal Chansarkar.
260 $aChichester, West Sussex ;$aNew York :$bJ. Wiley & Sons,$cc2002.
300 $axvii, 350 p. :$bill. ;$c24 cm.
504 $aIncludes bibliographical references and index.
650 0 $aMarketing research.
700 1 $aChansarkar, B. A.
856 42 $3Contributor biographical information$uhttp://www.loc.gov/catdir/bios/wiley043/2002072360.html
856 42 $3Publisher description$uhttp://www.loc.gov/catdir/description/wiley036/2002072360.html
856 41 $3Table of contents$uhttp://www.loc.gov/catdir/toc/wiley023/2002072360.html