| Record ID | marc_loc_2016/BooksAll.2016.part29.utf8:229853253:705 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_2016/BooksAll.2016.part29.utf8:229853253:705?format=raw |
LEADER: 00705cam a22002294a 4500
001 2002192950
003 DLC
005 20030415163637.0
008 021230s2004 njua b 001 0 eng
010 $a 2002192950
020 $a013008218X
040 $aDLC$cDLC$dDLC
042 $apcc
050 00 $aHF5415.13$b.B46 2004
082 00 $a658.8$221
100 1 $aBest, Roger J.
245 10 $aMarket-based management :$bstrategies for growing customer value and profitability /$cRoger J. Best.
250 $a3rd ed.
260 $aUpper Saddle River, N.J. :$bPrentice Hall,$cc2004.
300 $axxv, 401 p. :$bill. ;$c24 cm.
504 $aIncludes bibliographical references and index.
650 0 $aMarketing$xManagement.