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MARC Record from Library of Congress

Record ID marc_loc_2016/BooksAll.2016.part30.utf8:125054860:1008
Source Library of Congress
Download Link /show-records/marc_loc_2016/BooksAll.2016.part30.utf8:125054860:1008?format=raw

LEADER: 01008cam a2200277 a 4500
001 2002511187
003 DLC
005 20040621203319.0
008 020803s2002 si a 001 0 eng d
010 $a 2002511187
015 $aGBA1-U8252
020 $a047147925X
035 $a(OCoLC)ocm48362256
040 $aUKM$cUKM$dDGU$dDLC
042 $alccopycat
050 00 $aHD69.B7$bT448 2002
082 00 $a658.8/27$221
100 1 $aTemporal, Paul.
245 10 $aAdvanced brand management :$bfrom vision to valuation /$cPaul Temporal.
260 $aSingapore ;$aNew York :$bJohn Wiley & Sons,$cc2002.
300 $axv, 296 p. :$bill. ;$c24 cm.
504 $aIncludes index.
650 0 $aBrand name products$xManagement.
856 42 $3Contributor biographical information$uhttp://www.loc.gov/catdir/bios/wiley044/2002511187.html
856 42 $3Publisher description$uhttp://www.loc.gov/catdir/description/wiley036/2002511187.html
856 41 $3Table of contents$uhttp://www.loc.gov/catdir/toc/wiley023/2002511187.html