MARC Record from Library of Congress

LEADER: 02007cam a22003014a 4500
001 2003014094
003 DLC
005 20040712150537.0
008 030618s2004 njua 001 0 eng
010 $a 2003014094
020 $a0471426245 (pbk.)
040 $aDLC$cDLC$dDLC
042 $apcc
050 00 $aBF637.P36$bF35 2004
082 00 $a650.1$222
100 1 $aFairley, Stephen G.
245 10 $aGetting started in personal and executive coaching :$bhow to create a thriving coaching practice /$cStephen G. Fairley, Chris E. Stout.
260 $aHoboken, N.J. :$bJ. Wiley & Sons,$cc2004.
300 $ax, 356 p. :$bill. ;$c23 cm.
440 0 $aGetting started in
500 $aIncludes index.
505 0 $aDecisions, decisions-- personal coaching or business coaching? -- Target your market or waste your time -- The 12 largest markets where coaches are making money right now -- It takes money to make money : financing your business -- What to buy on a budget : creating your financial plan -- Building a successful business requires a solid plan -- You only get one chance : seven tools for making a great first impression -- Relationships and referrals : networking, strategic referral partners, and centers of influence -- 15 key strategies for finding your first 10 clients -- Why most marketing fails : the top 10 marketing mistakes beginning coaches make -- From counseling to coaching : constructing a connection, bridging the gap, and defining the differences -- Harnessing the power of internet marketing, e-zines, and web sites -- The seven secrets of highly successful coaches.
650 0 $aPersonal coaching$xPractice.
650 0 $aExecutive coaching$xPractice.
700 1 $aStout, Chris E.
856 42 $3Contributor biographical information$uhttp://www.loc.gov/catdir/bios/wiley045/2003014094.html
856 42 $3Publisher description$uhttp://www.loc.gov/catdir/description/wiley039/2003014094.html
856 41 $3Table of contents$uhttp://www.loc.gov/catdir/toc/wiley032/2003014094.html