Record ID | marc_loc_2016/BooksAll.2016.part36.utf8:169800254:1155 |
Source | Library of Congress |
Download Link | /show-records/marc_loc_2016/BooksAll.2016.part36.utf8:169800254:1155?format=raw |
LEADER: 01155cam a2200277 a 4500
001 2009284848
003 DLC
005 20110217082018.0
008 091019s2006 nyua 001 0 eng d
010 $a 2009284848
020 $a0976697378
020 $a9780976697374
035 $a(OCoLC)ocm71321606
040 $aHBS$cHBS$dBAKER$dYDXCP$dBTCTA$dIAC$dCUY$dDLC
042 $alccopycat
050 00 $aHF5415.123$b.A76 2006
082 04 $a658.802$222
100 1 $aArmstrong, Jim.
245 10 $aBeyond the mission statement :$bwhy cause-based communications leads to true success /$cJim Armstrong.
260 $aIthaca, NY :$bParamount Market Publishing,$c2006.
300 $ax, 148 p. :$bill. ;$c23 cm.
500 $aIncludes index.
505 0 $aWhy did you get up this morning? -- Why does your business do what it does? -- The bank's interest is very personal -- A developer who doesn't build buildings -- Drawing out the cause of a non-profit -- Community is the fuel of this utility -- How to why -- Good for you -- Appendix: Cause for celebration.
650 0 $aCommunication in marketing.
650 0 $aMission statements.
650 0 $aStrategic planning.