MARC Record from Library of Congress

LEADER: 01812cam a2200301 a 4500
001 2010015417
003 DLC
005 20110108081953.0
008 100413s2010 cau b 001 0 eng
010 $a 2010015417
020 $a9788132104018 (hard back)
020 $a8132104013 (hard back)
035 $a(OCoLC)ocn607323259
040 $aDLC$cDLC$dYDXCP$dC#P$dDKAGE$dBWX$dSDB$dDLC
043 $aa-ii---
050 00 $aP92.I7$bR38 2010
082 00 $a302.230954$222
100 1 $aRanganathan, Maya.
245 10 $aIndian media in a globalised world /$cMaya Ranganathan, Usha M. Rodrigues.
260 $aThousand Oaks :$bSAGE,$c2010.
300 $axix, 275 p. ;$c23 cm.
504 $aIncludes bibliographical references and index.
505 0 $aGlocalisation of Indian television / Usha M. Rodrigues -- Nationalism as a marketing tool by MNC advertisements / Maya Ranganathan -- Print media in the era of globalisation / Usha M. Rodrigues -- Commercial FM radio takes over Indian cities / Maya Ranganathan -- The pan-Tamil rhetoric in regional media / Maya Ranganathan -- Citizen journalism and the public sphere in India / Usha M. Rodrigues -- The Naga nation on the Net / Maya Ranganathan -- Towards a more inclusive Indian identity? A case study of the Bollywood film Swades / Maya Ranganathan -- Public service broadcasting in India: Doordarshan's legacy / Usha M. Rodrigues -- The archetypes of Sita, Kaikeyi and Surpanaka stride the small screen / Maya Ranganathan -- Freedom in Indian blogosphere / Maya Ranganathan -- Television policy in India : an unfulfilled agenda / Usha M. Rodrigues.
650 0 $aMass media$zIndia.
650 0 $aMass media$xSocial aspects$zIndia.
650 0 $aMass media$xEconomic aspects$zIndia.
650 0 $aGlobalization$xSocial aspects$zIndia.
700 1 $aRodrigues, Usha M.