| Record ID | marc_loc_2016/BooksAll.2016.part37.utf8:176044823:704 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_2016/BooksAll.2016.part37.utf8:176044823:704?format=raw |
LEADER: 00704cam a2200241 a 4500
001 2010052017
003 DLC
005 20110426110524.0
008 101216s2012 maua b 001 0 eng
010 $a 2010052017
020 $a9780132167123
020 $a0132167123
040 $aDLC$cDLC$dDLC
050 00 $aHF5415$b.K636 2012
082 00 $a658.8$222
100 1 $aKotler, Philip.
245 10 $aPrinciples of marketing /$cPhilip Kotler, Gary Armstrong.
250 $a14th ed.
260 $aBoston :$bPearson Prentice Hall,$c2012.
300 $axxiv, 613, [97] p. :$bcol. ill. ;$c29 cm.
504 $aIncludes bibliographical references and index.
650 0 $aMarketing.
700 1 $aArmstrong, Gary$q(Gary M.)