| Record ID | marc_loc_2016/BooksAll.2016.part38.utf8:199948016:961 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_2016/BooksAll.2016.part38.utf8:199948016:961?format=raw |
LEADER: 00961cam a2200277 a 4500
001 2011032118
003 DLC
005 20120520080725.0
008 110729s2012 enka b 001 0 eng
010 $a 2011032118
020 $a9780415783514 (hbk.)
020 $a9780415783521 (pbk.)
020 $a9780203132685 (ebook)
040 $aDLC$cDLC$dDLC
042 $apcc
050 00 $aHF5415$b.M8348 2012
082 00 $a174/.4$223
100 1 $aMurphy, Patrick E.,$d1948-
245 10 $aEthics in marketing :$binternational cases and perspectives /$cwritten and edited by Patrick E. Murphy, Gene R. Laczniak and Andrea Prothero.
260 $aAbingdon, Oxon ;$aNew York, NY :$bRoutledge,$c2012.
300 $axii, 171 p. :$bill. ;$c26 cm.
504 $aIncludes bibliographical references (p. [156]-169) and index.
650 0 $aMarketing$xMoral and ethical aspects.
650 0 $aMarketing$vCase studies.
700 1 $aLaczniak, Eugene R.
700 1 $aProthero, Andrea.