Record ID | marc_loc_2016/BooksAll.2016.part39.utf8:28185619:701 |
Source | Library of Congress |
Download Link | /show-records/marc_loc_2016/BooksAll.2016.part39.utf8:28185619:701?format=raw |
LEADER: 00701cam a2200217 a 4500
001 2011411308
003 DLC
005 20110422083728.0
008 110421s2010 nyua b 001 0 eng
010 $a 2011411308
020 $a9780789001399
040 $aDLC$cDLC$dDLC
042 $apcc
050 00 $aTX911.3.M3$bC34 2010
100 1 $aCahill, Dennis J.
245 10 $aHow consumers pick a hotel :$bstrategic segmentation and target marketing /$cDennis J. Cahill.
260 $aNew York :$bRoutledge/Taylor & Francis Group,$c2010.
300 $ax, 164 p. :$bill. ;$c22 cm.
504 $aIncludes bibliographical references (p. 145-162) and index.
650 0 $aHotels$xMarketing.
650 0 $aMarket segmentation.