MARC Record from Library of Congress

LEADER: 04086cam a2200433 i 4500
001 2013019410
003 DLC
005 20150123082556.0
006 m |o d |
007 cr_|||||||||||
008 130513s2013 enk o 001 0 eng
010 $a 2013019410
020 $a9781118698884 ( ePub)
020 $a9781118698822 (Adobe PDF)
020 $a9781118698839 (MobiPocket)
020 $z9781118656662 (hardback)
040 $aDLC$beng$cDLC$erda$dDLC
042 $apcc
050 00 $aHF5429
082 00 $a658.8/7$223
084 $aBUS058000$2bisacsh
100 1 $aNiemeier, Stefan,$d1973-
245 10 $aReshaping retail :$bwhy technology is transforming the industry and how to win in the new consumer driven world /$cStefan Niemeier, Andrea Zocchi, and Marco Catena.
264 1 $aChichester, West Sussex :$bJohn Wiley & Sons,$c[2013]
300 $a1 online resource.
336 $atext$2rdacontent
337 $acomputer$2rdamedia
338 $aonline resource$2rdacarrier
500 $aIncludes index.
520 $a"The modern retail system has worked to dazzling effect. From the 19th century, store owners emerged from small beginnings to set in train an industry that has seen some operators become nationally, even globally, dominant. Along the way, they turned retailing into an art, and then a science. Now retailers in emerging markets appear to be repeating the story all over again, except on a scale and at a speed beyond anything we have seen before.Given all of this, it can be hard for those who work in retailing to accept that the industry as we know it is living on borrowed time, on the brink of transformation. There is now an urgency with which conventional store-based retailers must now act and the extent of the challenges this change represents in strategic, organizational, and above all, technological terms.Reshaping Retail sets out the driving causes, current trends and consequences of a transformation in retail triggered by technology. The changes go far beyond making items available for sale on the internet. Starting by briefly setting the historical and business system contexts for retail and describe the role that technology has played in the creation of modern retail it then explains the underlying technological drivers behind the current revolution - radical changes in the capacity of both hardware and software, mobile telecommunications changes and the advances of the Internet.Ultimately, success will hinge on more than competence; it will come down to a way of thinking. Customer-centricity will need to be valued not just by the store owner, as in the past, but also by all employees in the organization. It will need to become embedded in their daily tasks. The same applies to technology, which must be at the center of the organization and recognized as such by everyone.With a combination of extensive desk and field research, interviews with leading retailers and technologists, together with the real world experience of practitioners in this area, Reshaping Retail will inspire and help store retailers to make the necessary transformation now to win in the new consumer driven world. ForewordIntroduction1 A Brief History Of Retailing2 Technology: The Crucial Retail Enabler3 Game-Changing Technologies4 Consumer Empowerment5 Toward A New Retailing Paradigm6 The Future Of Retail7 A Call To Action"--$cProvided by publisher.
520 $a"The book's purpose is to make sense of how the new technologies impact retail and retailers near- to midterm"--$cProvided by publisher.
588 $aDescription based on print version record and CIP data provided by publisher.
650 0 $aRetail trade$xTechnological innovations.
650 0 $aRetail trade$xCustomer services.
650 0 $aElectronic commerce.
650 7 $aBUSINESS & ECONOMICS / Sales & Selling.$2bisacsh
700 1 $aZocchi, Andrea.
700 1 $aCatena, Marco,$d1977-
776 08 $iPrint version:$aNiemeier, Stefan, 1973-$tReshaping retail$dChichester, West Sussex : John Wiley & Sons, [2013]$z9781118656662$w(DLC) 2013017804