| Record ID | marc_loc_2016/BooksAll.2016.part41.utf8:136946986:943 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_2016/BooksAll.2016.part41.utf8:136946986:943?format=raw |
LEADER: 00943cam a22002778i 4500
001 2014000984
003 DLC
005 20150827103850.0
008 140123s2014 enk b 001 0 eng
010 $a 2014000984
020 $a9781137353283
040 $aDLC$beng$cDLC$erda
042 $apcc
050 00 $aHF5415$b.H866 2014
082 00 $a658.8001$223
245 00 $aHumanistic marketing /$cedited by Richard Varey, Waikato Management School, University of Waikato, New Zealand, and Michael Pirson, Graduate School of Business, Fordham University, USA.
263 $a1401
264 1 $aHoundmills, Basingstoke, Hampshire :$bPalgrave Macmillan,$c2014.
300 $apages cm.
336 $atext$2rdacontent
337 $aunmediated$2rdamedia
338 $avolume$2rdacarrier
504 $aIncludes bibliographical references and index.
650 0 $aMarketing$xSocial aspects.
700 1 $aVarey, Richard J.,$d1955-
700 1 $aPirson, Michael.