MARC Record from Library of Congress

LEADER: 02226cam a2200481 a 4500
001 2013387793
003 DLC
005 20140909082605.0
008 140408s2011 ohua b 000 0 eng d
010 $a 2013387793
020 $a1556533934
020 $a9781556533938
035 $a(OCoLC)ocn692197509
040 $aOCC$beng$cTEF$dTEF$dOCLCQ$dOCC$dOCLCF$dDLC
042 $alccopycat
082 04 $a021.7$222
050 00 $aZ716.3$b.G44 2011
245 00 $aGeek the Library :$ba community awareness campaign : a report to the OCLC membership /$cprincipal contributors, Cathy De Rosa, Jenny Johnson, Linn Haugestad Edvardsen, Patricia Harris ; graphics, layout and editing, Brad Gauder, Matt Carlson, Rick Limes ; research partner, Leo Burnett USA.
260 $aDublin, Ohio, USA :$bOCLC,$cc2011.
300 $a1 v. (various pagings) :$bcol. ill. ;$c28 cm.
504 $aIncludes bibliographical references.
520 $aSuggests that the Geek the Library campaign can change perceptions about libraries, librarians and public library funding, and that implementation of the campaign can positively impact public library funding trends. The report contains details from qualitative and quantitative research, as well as interesting insights based on the experiences of participating libraries.
530 $aAlso available in online version.
650 0 $aPublic libraries$xMarketing.
650 0 $aLibraries$xPublic relations.
650 0 $aLibraries and community.
650 4 $aGeek the Library (Community awareness campaign)
650 7 $aLibraries and community.
650 7 $aLibraries$xPublic relations.
650 7 $aPublic libraries$xMarketing.
700 1 $aDe Rosa, Cathy.
700 1 $aJohnson, Jenny.
700 1 $aEdvardsen, Linn Haugestad.
700 1 $aHarris, Patricia.
700 1 $aGauder, Brad.
700 1 $aCarlson, Matthew$q(Matthew L.)
700 1 $aLimes, Rick,$d1948-
710 2 $aLeo Burnett USA (Firm)
710 2 $aOCLC.
856 41 $uhttp://www.oclc.org/reports/pdfs/geekthelibrary_all.pdf
856 42 $uhttp://www.oclc.org/reports/geekthelibrary.htm
856 42 $uhttp://www.geekthelibrary.org/
856 41 $uhttp://worldcat.org/oclc/692197509/viewonline$3View Online