| Record ID | marc_loc_updates/v35.i13.records.utf8:12649534:830 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_updates/v35.i13.records.utf8:12649534:830?format=raw |
LEADER: 00830cam a22002778a 4500
001 2006103506
003 DLC
005 20070321093751.0
008 070104s2008 mau 001 0 eng
010 $a 2006103506
020 $a9780073529912 (alk. paper)
020 $a0073529915 (alk. paper)
040 $aDLC$cDLC$dDLC
050 00 $aHF5821$b.B62 2008
082 00 $a659.1$222
100 1 $aArens, William F.
245 10 $aContemporary advertising /$cWilliam F. Arens, Michael I. Weigold, Christian Arens.
250 $a11th ed.
260 $aBoston :$bMcGraw-Hill Irwin,$c2008.
263 $a0803
300 $ap. cm.
500 $aIncludes index.
650 0 $aAdvertising.
700 1 $aWeigold, Michael I.
700 1 $aArens, Christian.
856 41 $3Table of contents only$uhttp://www.loc.gov/catdir/toc/ecip077/2006103506.html