| Record ID | marc_loc_updates/v35.i21.records.utf8:126877:1259 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_updates/v35.i21.records.utf8:126877:1259?format=raw |
LEADER: 01259cam a22003134a 4500
001 00037459
003 DLC
005 20070515153342.0
008 000330s2000 enka b 001 0 eng
010 $a 00037459
020 $a0198297793
040 $aDLC$cDLC$dDLC
042 $apcc
050 00 $aHD59.2$b.E93 2000
082 00 $a659.2/85$221
245 04 $aThe expressive organization :$blinking identity, reputation, and the corporate brand /$cedited by Majken Schultz, Mary Jo Hatch, and Mogens Holten Larsen.
260 $aOxford ;$aNew York :$bOxford University Press,$c2000.
300 $axv, 292 p. :$bill. ;$c24 cm.
504 $aIncludes bibliographical references and index.
650 0 $aCorporate image.
650 0 $aCorporations$xPublic relations.
650 0 $aBusiness communication.
650 0 $aBrand name products$xMarketing.
700 1 $aSchultz, Majken.
700 1 $aHatch, Mary Jo.
700 1 $aHolten Larsen, Mogens.
856 42 $3Publisher description$uhttp://www.loc.gov/catdir/enhancements/fy0610/00037459-d.html
856 41 $3Table of contents only$uhttp://www.loc.gov/catdir/enhancements/fy0610/00037459-t.html
856 42 $3Contributor biographical information$uhttp://www.loc.gov/catdir/enhancements/fy0725/00037459-b.html