MARC Record from Library of Congress

LEADER: 01605cam a2200349 a 4500
001 85022036
003 DLC
005 20080226091634.0
008 850912s1985 nyu b 100 0 eng c
010 $a 85022036
020 $a0866565493
040 $aDNLM/DLC$cDLC$dDLC
043 $an-us---
050 10 $aRA410.56$b.P76 1985
060 $aW1 HE414D v.3 no.2/3$aW 74 P964 1985
082 00 $a362.1/068/8$219
245 00 $aProfessional practice in health care marketing :$bproceedings of the American College of Healthcare Marketing /$cWilliam J. Winston, editor.
260 $aNew York :$bHaworth Press,$cc1985.
300 $axv, 224 p. ;$c23 cm.
500 $aContains select proceedings of the National Health Care Marketing Symposium presented in Kansas City during Feb. 1985 by the American College of Healthcare Marketing.
500 $a"Has also been published as Health marketing quarterly, volume 3, numbers 2/3, winter 1985/1986/spring 1986"--T.p. verso.
504 $aIncludes bibliographies.
650 0 $aMedical care$xMarketing$xCongresses.
650 0 $aMarketing research$xCongresses.
650 0 $aMedical care$xMarketing$xCase studies.
650 0 $aMedical care$zUnited States$xMarketing$xCongresses.
650 2 $aMarketing of Health Services$xcongresses.
650 2 $aProfessional Practice$xcongresses.
700 1 $aWinston, William J.
710 2 $aAmerican College of Healthcare Marketing.
711 2 $aNational Health Care Marketing Symposium$d(1985 :$cKansas City, Mo.)
856 42 $3Publisher description$uhttp://www.loc.gov/catdir/enhancements/fy0810/85022036-d.html