| Record ID | marc_loc_updates/v36.i30.records.utf8:12399373:764 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_updates/v36.i30.records.utf8:12399373:764?format=raw |
LEADER: 00764nam a22002658a 4500
001 2008033002
003 DLC
005 20080728084000.0
008 080725s2009 mau 001 0 eng
010 $a 2008033002
020 $a9780073381138 (alk. paper)
020 $a0073381136 (alk. paper)
040 $aDLC$cDLC
050 00 $aHF5415.13$b.P387 2009
082 00 $a658.8$222
100 1 $aPeter, J. Paul.
245 10 $aMarketing management :$bknowledge and skills /$cJ. Paul Peter, James H. Donnelly, Jr.
250 $a9th ed.
260 $aBoston :$bMcGraw-Hill Irwin,$cc2009.
263 $a0909
300 $ap. cm.
500 $aIncludes index.
650 0 $aMarketing$xManagement.
650 0 $aMarketing$xManagement$vCase studies.
700 1 $aDonnelly, James H.