| Record ID | marc_loc_updates/v36.i44.records.utf8:9740399:897 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_updates/v36.i44.records.utf8:9740399:897?format=raw |
LEADER: 00897nam a22002418a 4500
001 2008044835
003 DLC
005 20081030134325.0
008 081030s2009 nyu 001 0 eng
010 $a 2008044835
020 $a9780071496568 (alk. paper)
040 $aDLC$cDLC
050 00 $aHF5415.1265$b.G656 2009
082 00 $a659.14/4$222
100 1 $aGoodman, Andrew$q(Andrew E.)
245 10 $aWinning results with Google AdWords /$cAndrew E. Goodman.
250 $a2nd ed.
260 $aNew York :$bMcGraw-Hill,$cc2009.
263 $a0901
300 $ap. cm.
500 $aIncludes index.
505 0 $aHow big is this market? : the rapid rise of paid search -- A $21 billion afterthought : how Google entered the advertising market -- First principles for reaching customers through AdWords -- Setting up Ad groups -- How Google ranks Ads : quality-based bidding.
650 0 $aInternet marketing.