| Record ID | marc_loc_updates/v37.i18.records.utf8:9479146:809 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_updates/v37.i18.records.utf8:9479146:809?format=raw |
LEADER: 00809cam a22002658a 4500
001 2009016416
003 DLC
005 20090430153532.0
008 090420s2009 enk 001 0 eng
010 $a 2009016416
020 $a9780749456269 (pbk.)
040 $aDLC$cDLC$dDLC
050 00 $aHF5415.126$b.W55 2009
082 00 $a658.8/72$222
100 1 $aWilliams, Alison.
245 14 $aThe handbook of field marketing :$ba complete guide to understanding and outsourcing face-to-face direct marketing /$cAlison Williams, Roddy Mullin.
260 $aLondon ;$aPhiladelphia :$bKogan Page,$c2009.
263 $a0908
300 $ap. cm.
500 $aIncludes index.
650 0 $aDirect marketing.
650 0 $aSales promotion.
650 0 $aSampling.
650 0 $aBranding (Marketing)
700 1 $aMullin, Roddy.