| Record ID | marc_loc_updates/v37.i20.records.utf8:4816461:1175 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_updates/v37.i20.records.utf8:4816461:1175?format=raw |
LEADER: 01175cam a22003134a 4500
001 2008028575
003 DLC
005 20090514085710.0
008 080630s2010 maua b 001 0 eng
010 $a 2008028575
016 7 $a101477765$2DNLM
020 $a9780763763275 (casebound)
020 $a0763763276 (casebound)
035 $a(OCoLC)ocn233261184
040 $aDNLM/DLC$cDLC$dNLM$dBTCTA$dBAKER$dYDXCP$dC#P$dCDX$dDLC
042 $apcc
050 00 $aRA410.56$b.F675 2010
082 00 $a362.1068/8$222
100 1 $aFortenberry, John L.
245 10 $aHealth care marketing :$btools and techniques /$cJohn L. Fortenberry, Jr.
250 $a3rd ed.
260 $aSudbury, Mass. :$bJones and Bartlett Publishers,$cc2010.
300 $axxiii, 311 p. :$bill. ;$c24 cm.
500 $aRev. ed. of.: Marketing tools for healthcare executives / John L. Fortenberry, Jr., 2nd ed., c2005.
504 $aIncludes bibliographical references (p. 297-299) and index.
650 0 $aMedical care$xMarketing.
650 0 $aHealth services administration.
650 12 $aMarketing of Health Services$xmethods.
700 1 $aFortenberry, John L.$tMarketing tools for healthcare executives.