| Record ID | marc_loc_updates/v37.i24.records.utf8:3246416:719 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_updates/v37.i24.records.utf8:3246416:719?format=raw |
LEADER: 00719cam a2200217 a 4500
001 97214221
003 DLC
005 20090610195520.0
008 971112s1997 iaua b 001 0 eng
010 $a 97214221
020 $a0787234931
040 $aDLC$cDLC
050 00 $aHD59$b.W537 1997
100 1 $aWilson, Laurie J.,$cAPR
245 10 $aStrategic program planning for effective public relations campaigns /$cLaurie J. Wilson.
250 $a2nd ed.
260 $aDubuque, Iowa :$bKendall/Hunt Pub.,$cc1997.
300 $avii, 162 p. :$bill. ;$c28 cm.
500 $a"Research, planning, communication, evaluation"--Cover.
504 $aIncludes bibliographical references and index.
650 0 $aPublic relations$xManagement.