| Record ID | marc_loc_updates/v37.i25.records.utf8:31727447:838 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_updates/v37.i25.records.utf8:31727447:838?format=raw |
LEADER: 00838cam a2200265 a 4500
001 2008053218
003 DLC
005 20090619173437.0
008 090105s2010 mauab b 001 0 eng
010 $a 2008053218
020 $a9780073380957 (alk. paper)
020 $a0073380954 (alk. paper)
035 $a(OCoLC)ocn226356759
035 $a(OCoLC)226356759
040 $aDLC$cDLC$dBTCTA$dBAKER$dC#P$dCDX$dBWX$dYDXCP$dDLC
050 00 $aHF5415$b.G675 2010
082 00 $a658.8$222
100 1 $aGrewal, Dhruv.
245 10 $aMarketing /$cDhruv Grewal, Michael Levy.
250 $a2nd ed.
260 $aBoston :$bMcGraw-Hill Irwin,$cc2010.
300 $axxxv, 683 p. :$bill. (chiefly col.), col. maps ;$c29 cm.
504 $aIncludes bibliographical references (p. 625-656) and indexes.
650 0 $aMarketing.
700 1 $aLevy, Michael,$d1950-