| Record ID | marc_loc_updates/v37.i36.records.utf8:11126411:993 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_updates/v37.i36.records.utf8:11126411:993?format=raw |
LEADER: 00993cam a2200289 a 4500
001 2008028969
003 DLC
005 20090901065107.0
008 080707s2009 nyua b 001 0 eng
010 $a 2008028969
015 $aGBA8D9914$2bnb
016 7 $a014853435$2Uk
020 $a9780765617996 (pbk. : alk. paper)
020 $a0765617994 (pbk. : alk. paper)
035 $a(OCoLC)233813725
040 $aDLC$cDLC$dYDXCP$dBTCTA$dBAKER$dUKM$dC#P$dBWX$dCDX$dDLC
050 00 $aHF5415.55$b.B85 2009
082 00 $a658.8/12$222
245 00 $aBuilding customer-brand relationships /$cDon E. Schultz ... [et al.].
260 $aArmonk, N.Y. :$bM.E. Sharpe,$cc2009.
300 $axi, 355 p. :$bill. ;$c26 cm.
504 $aIncludes bibliographical references and index.
650 0 $aRelationship marketing.
650 0 $aCustomer relations.
650 0 $aBranding (Marketing)
700 1 $aSchultz, Don E.
856 41 $3Table of contents only$uhttp://www.loc.gov/catdir/toc/ecip0823/2008028969.html