| Record ID | marc_loc_updates/v37.i43.records.utf8:41798665:740 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_updates/v37.i43.records.utf8:41798665:740?format=raw |
LEADER: 00740nam a22002658a 4500
001 2009041919
003 DLC
005 20091022110323.0
008 091022s2011 mau 001 0 eng
010 $a 2009041919
020 $a9780073530031 (alk. paper)
020 $a0073530034 (alk. paper)
040 $aDLC$cDLC
050 00 $aHF5821$b.B62 2009
082 00 $a659.1$222
100 1 $aArens, William F.
245 10 $aContemporary advertising /$cWilliam F. Arens, Michael F. Weigold, Christian Arens.
250 $a13th ed.
260 $aBoston :$bMcGraw-Hill Irwin,$cc2011.
263 $a1101
300 $ap. cm.
500 $aIncludes index.
650 0 $aAdvertising.
700 1 $aWeigold, Michael F.,$d1958-
700 1 $aArens, Christian.