| Record ID | marc_loc_updates/v37.i48.records.utf8:12917176:1237 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_updates/v37.i48.records.utf8:12917176:1237?format=raw |
LEADER: 01237cam a22003137a 4500
001 2009341590
003 DLC
005 20091124231910.0
007 he amb---bacp
007 he bmb---baap
008 090317s2008 ii bb 000 0 eng
010 $a 2009341590
025 $aI-E-2009-341590; 80-90
037 $bLibrary of Congress -- New Delhi Overseas Office
040 $aDLC$cDLC$dDLC
042 $alcode
043 $aa-ii---
050 00 $aMicrofiche 2008/60036 (H)
100 1 $aVyas, Preeta H.
245 10 $aLoyalty programmes$h[microform] :$bpractices, avenues, and challenges /$cPreeta H. Vyas, Piyush K. Sinha.
260 $aAhmedabad :$bIndian Institute of Management,$c2008.
300 $a24 leaves ;$c30 cm.
490 0 $aWorking paper ;$vW.P. no. 2008-12-01
504 $aIncludes bibliographical references (leaf 23-24).
533 $aMicrofiche.$bNew Delhi :$cLibrary of Congress Office ;$bWashington, D.C. :$cLibrary of Congress Photoduplication Service,$d2009.$e1 microfiche.$nMaster microform held by: DLC.
650 0 $aRetail trade$zIndia$zAhmedabad$xManagement.
650 0 $aMarketing$zIndia$zAhmedabad.
650 0 $aCustomer loyalty$zIndia$zAhmedabad.
710 2 $aIndian Institute of Management, Ahmedabad.