| Record ID | marc_loc_updates/v38.i06.records.utf8:16755165:1172 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_updates/v38.i06.records.utf8:16755165:1172?format=raw |
LEADER: 01172cam a2200265 a 4500
001 2009020556
003 DLC
005 20100204120708.0
008 090605s2010 enka b 001 0 eng
010 $a 2009020556
020 $a9780749454852
020 $a0749454857
035 $a(OCoLC)ocn320800586
040 $aDLC$cDLC$dBTCTA$dYDXCP$dC#P$dDLC
050 00 $aHD57.7$b.C488 2010
082 00 $a658.4$222
100 1 $aCheverton, Peter.
245 10 $aBuilding the value machine :$btransforming your business through collaborative customer partnerships /$cPeter Cheverton.
260 $aLondon ;$aPhiladelphia :$bKogan Page,$c2010.
300 $axiii, 225 p. :$bill. ;$c25 cm.
504 $aIncludes bibliographical references and index.
505 0 $aThe value machine -- Leadership : the pivotal activity -- Fuelling the value machine -- Market segmentation -- Customer classification -- Account management : being appropriate -- The people -- The business strategy -- The value creation process -- The critical success factors -- Getting cross-functional teams to work -- Leading the change.
650 0 $aLeadership.
650 0 $aMarketing.
650 0 $aCustomer services.