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MARC Record from Library of Congress

Record ID marc_loc_updates/v38.i08.records.utf8:29076576:1088
Source Library of Congress
Download Link /show-records/marc_loc_updates/v38.i08.records.utf8:29076576:1088?format=raw

LEADER: 01088cam a22002418a 4500
001 2009021312
003 DLC
005 20100219100418.0
008 090528s2009 ncu b 001 0 eng
010 $a 2009021312
020 $a9780786444328 (softcover : alk. paper)
040 $aDLC$cDLC
050 00 $aPN1995.9.T68$bJ64 2009
082 00 $a384/.83$222
100 1 $aJohnston, Keith M.,$d1973-
245 10 $aComing soon :$bfilm trailers and the selling of Hollywood technology /$cKeith M. Johnston.
260 $aJefferson, N.C. :$bMcFarland,$c2009.
263 $a0907
300 $ap. cm.
504 $aIncludes bibliographical references and index.
520 $a"This book demonstrates how the trailer has educated audiences in new film technologies, tracing the trailer's status as a trailblazer on to new media screens and outlets such as television, Internet, and iPod. The impact and use of new technologies and the evolution of trailers beyond the big screen is followed into the digital era"--Provided by publisher.
650 0 $aFilm trailers.
650 0 $aAdvertising$xMotion pictures.