Record ID | marc_loc_updates/v39.i43.records.utf8:9626985:1067 |
Source | Library of Congress |
Download Link | /show-records/marc_loc_updates/v39.i43.records.utf8:9626985:1067?format=raw |
LEADER: 01067cam a22002538a 4500
001 2011007808
003 DLC
005 20111019092724.0
008 110224s2011 enk 000 0 eng
010 $a 2011007808
020 $a9780273752011 (pbk.)
040 $aDLC$cDLC
042 $apcc
050 00 $aHF5548.32$b.C472 2011
082 00 $a658.8/72$222
100 1 $aChaffey, Dave,$d1963-
245 10 $aE-business and e-commerce management :$bstrategy, implementation and practice /$cDave Chaffey.
250 $a5th ed.
260 $aHarlow, England ;$aNew York :$bPrentice Hall,$c2011.
263 $a1106
300 $ap. cm.
505 0 $aIntroduction to e-business and e-commerce -- Marketplace analysis for e-commerce -- E-business infrastructure -- E-environment -- E-business strategy -- Supply chain management -- E-procurement -- E-marketing -- Customer relationship management -- Change management -- Analysis and design -- E-business service implementation and optimization.
650 0 $aElectronic commerce.
650 0 $aBusiness enterprises$xComputer networks.