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MARC Record from Library of Congress

Record ID marc_loc_updates/v40.i02.records.utf8:39437996:1766
Source Library of Congress
Download Link /show-records/marc_loc_updates/v40.i02.records.utf8:39437996:1766?format=raw

LEADER: 01766nam a22003378a 4500
001 2011053408
003 DLC
005 20120104101106.0
008 111229s2013 cau b 000 0 eng
010 $a 2011053408
020 $a9780321788504
020 $a0321788508
035 $a(DNLM)101575409
040 $aDNLM/DLC$cDLC
042 $apcc
060 10 $aWA 590
082 00 $a613.0973$223
100 1 $aMcKenzie, James F.,$d1948-
245 10 $aPlanning, implementing, and evaluating health promotion programs :$ba primer /$cJames F. McKenzie, Brad L. Neiger, Rosemary Thackeray.
250 $a6th ed.
260 $aSan Francisco :$bPearson/Benjamin Cummings,$cc2013.
263 $a1202
300 $ap. ;$ccm.
504 $aIncludes bibliographical references.
505 0 $aHealth education, health promotion, health education specialists, and program planning -- Starting the planning process -- Models for program planning in health promotion -- Assessing needs -- Measurement, measures, measurement instruments and sampling -- Mission statement, goals, and objectives -- Theories and models commonly used for health promotion interventions -- Interventions -- Community organizing and community building -- Identification and allocation of resources -- Marketing: developing programs that respond to the wants and needs of the priority population -- Implementation : strategies and associated concerns -- Evaluation : an overview -- Evaluation approaches and designs -- Data analysis and reporting.
650 12 $aHealth Promotion$zUnited States.
650 22 $aHealth Education$zUnited States.
650 22 $aHealth Planning$zUnited States.
650 22 $aProgram Evaluation$zUnited States.
700 1 $aNeiger, Brad L.
700 1 $aThackeray, Rosemary.