MARC Record from Marygrove College

LEADER: 04465cam a22006254a 4500
001 ocm51251676
003 OCoLC
005 20191109072955.9
008 021211s2004 nyua b 001 0 eng
010 $a 2002042982
040 $aDLC$beng$cDLC$dUKM$dC#P$dUUS$dBAKER$dYDXCP$dOCLCQ$dBTCTA$dUQ1$dOCLCG$dIG#$dOCLCQ$dCNCGM$dOH@$dTULIB$dOCLCF$dOCLCO$dOCLCQ$dI8M$dOCLCQ$dQQ3
015 $aGBA3Y5780$2bnb
020 $a1587991632$q(alk. paper)
020 $a9781587991639$q(alk. paper)
029 1 $aAU@$b000024324424
029 1 $aIG#$b9781587991639
029 1 $aNZ1$b1102219
029 1 $aNZ1$b7397795
029 1 $aYDXCP$b1948729
035 $a(OCoLC)51251676
042 $apcc
050 00 $aHD30.28$b.R644 2004
082 00 $a658.4/012$221
049 $aMAIN
100 1 $aRogoff, Edward G.,$d1951-
245 10 $aBankable business plans /$cby Edward G. Rogoff ; foreword by Jeff Bezos.
260 $aNew York :$bThomson/Texere,$c©2004.
300 $axxvi, 246 pages :$billustrations ;$c25 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
504 $aIncludes bibliographical references (pages 237-240) and index.
505 0 $aIntroduction. What a business plan is and how it can help you start a successful enterprise -- pt. I. The ten essential action steps. Define your company : what will you accomplish for others and yourself? ; Identify your company's initial needs : what will you require to get started? ; Choose a winning strategy : how will you distinguish your product or service from others? ; Analyze your market : who will want your product or service? ; Develop a strong marketing campaign : how will you reach your customers and what will you say to them? ; Build a dynamic sales effort : how will you attract customers? ; Design your company : how will you hire and organize your work force? ; Target your funding sources : where will you find your financing? ; Explain your financial data : how will you convince others to invest in your endeavor? ; Use the RMA database : check your answers against the answer key -- pt. II. Putting it all together. What a business plan should look like ; How to create a time line ; Your plan is an extension of you ; Demonstrate that you can manage conflicting goals ; Present yourself in the best light ; Make a great in-person presentation -- pt. III. Business plan outlines and sample plans.
520 1 $a"Bankable Business Plans provides straightforward methods to produce professional quality and compelling business plans for any type of business in any industry. Ed Rogoff is an experienced professor and practitioner and he teaches readers to apply the Risk Management Association's (RMA's) data, so their business plans meet the financial criteria established by banks and other lenders." "Bankable Business Plans will help you to make sure that you have covered the financial issues that are important to the banks and other funding sources. Bankable Business Plans gives the reader a solid foundation to write a business plan and provides a blue print to successfully raise money from investors. The book prepares entrepreneurs for the most difficult part of the entrepreneurial journey: securing the funding. Read this book to prepare a comprehensive and successful business plan."--Jacket.
590 $bInternet Archive - 2
590 $bInternet Archive 2
650 0 $aBusiness planning.
650 0 $aNew business enterprises$xFinance.
650 0 $aBusiness enterprises$xFinance.
650 7 $aBusiness enterprises$xFinance.$2fast$0(OCoLC)fst00842558
650 7 $aBusiness planning.$2fast$0(OCoLC)fst00842819
650 7 $aNew business enterprises$xFinance.$2fast$0(OCoLC)fst01036838
650 17 $aPlan d'affaires.$2rasuqam
650 7 $aNouvelle entreprise.$2rasuqam
650 7 $aFinancement de l'entreprise.$2rasuqam
653 $aBusiness plan.
655 4 $aNonfiction.
776 08 $iOnline version:$aRogoff, Edward G., 1951-$tBankable business plans.$dNew York : Thomson/Texere, ©2004$w(OCoLC)749019936
856 41 $3Table of contents$uhttp://catdir.loc.gov/catdir/toc/fy042/2002042982.html
938 $aBaker & Taylor$bBKTY$c49.95$d37.46$i1587991632$n0004134525$sactive
938 $aBaker and Taylor$bBTCP$n2002042982
938 $aIngram$bINGR$n9781587991639
938 $aYBP Library Services$bYANK$n1948729
994 $a92$bERR
976 $a31927000794732