| Record ID | marc_marygrove/marygrovecollegelibrary.full.D20191108.T213022.internetarchive2nd_REPACK.mrc:80221442:3244 |
| Source | Marygrove College |
| Download Link | /show-records/marc_marygrove/marygrovecollegelibrary.full.D20191108.T213022.internetarchive2nd_REPACK.mrc:80221442:3244?format=raw |
LEADER: 03244cam a2200637 a 4500
001 ocm07024030
003 OCoLC
005 20191109072800.1
008 831221s1981 nyua 001 0 eng
010 $a 80068646
040 $aDLC$beng$cDLC$dBAKER$dBTCTA$dYDXCP$dSTF$dOKR$dK6U$dNIALS$dZWZ$dZVM$dOCLCO$dOCLCF$dOCLCQ$dOCLCO$dIPU$dNLC$dRCE$dOCL$dOCLCQ$dCTW$dDVR$dOCL$dYT6$dOCLCQ$dEUQ$dOCLCQ
016 $a(AMICUS)000002861531
019 $a493222466$a1063966377$a1078807453$a1083147556$a1087280977$a1089248608
020 $a0870053388
020 $a9780870053382
029 1 $aAU@$b000002648689
029 1 $aDEBSZ$b036442585
029 1 $aNLC$b000002861531
029 1 $aNLGGC$b840162030
029 1 $aNZ1$b106980
029 1 $aNZ1$b3755368
029 1 $aZWZ$b079268714
035 $a(OCoLC)07024030$z(OCoLC)493222466$z(OCoLC)1063966377$z(OCoLC)1078807453$z(OCoLC)1083147556$z(OCoLC)1087280977$z(OCoLC)1089248608
043 $an-us---
050 00 $aHF1040.8$b.C57 1981
050 4 $aHF5415.1255$b.C54 1981
050 04 $aT223.V2$bC54
055 01 $aHF5415.1
082 00 $a338.4/7/000973$219
049 $aMAIN
100 1 $aCleary, David Powers.
245 10 $aGreat American brands :$bthe success formulas that made them famous /$cDavid Powers Cleary.
260 $aNew York :$bFairchild Publications,$c©1981.
300 $axii, 307 pages :$billustrations ;$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
500 $aIncludes indexes.
530 $aAlso issued online.
505 0 $aPreface -- Armstrong floors -- Birds Eye frozen foods -- Bissell carpet sweepers -- Black & Decker power tools -- Budweiser beer -- Buster Brown shoes -- Camel cigarettes -- Campbell's soup -- Coca-Cola -- Columbia bicycles -- Evinrude outboard motors -- Ford cars -- Gerber baby foods -- Gillette razors -- Goodyear tires -- Hallmark cards -- Hart Schaffner & Marx suits -- Hershey's milk chocolate bars -- Ivory soap -- Jantzen swim suits -- Kitchenaid dishwashers -- Kleenex tissue -- Lane cedar chests -- Levi's jeans -- Maxwell House coffee -- Parker pens -- Piper aircraft -- Ralston Purina foods & feeds -- RCA TV/radio/stereo -- Sherwin-Williams paints -- Simmons beautyrest mattresses -- Singer sewing machines -- Spalding sporting goods -- Wrigley's chewing gum -- Marketing index -- Index -- About the author.
520 $aCase histories of famous company brands and the marketing principles followed to win and hold consumer trust.
590 $bInternet Archive - 2
590 $bInternet Archive 2
650 0 $aBrand name products$zUnited States.
650 6 $aProduits de marque$zÉtats-Unis$xHistoire.
650 6 $aMarketing$zÉtats-Unis$xHistoire.
650 7 $aBrand name products.$2fast$0(OCoLC)fst00837883
651 7 $aUnited States.$2fast$0(OCoLC)fst01204155
650 7 $aHistoire appliquée.$2ram
650 7 $aÉconomie d'entreprise.$2ram
655 7 $aTrademarks.$2lcgft
938 $aBaker & Taylor$bBKTY$c27.00$d31.95$i0870053388$n0000489794$sactive
938 $aBaker and Taylor$bBTCP$n80068646
938 $aYBP Library Services$bYANK$n885462
994 $a92$bERR
976 $a31927000159829