| Record ID | marc_miami_univ_ohio/allbibs0020.out:218261:1313 |
| Source | Miami University of Ohio |
| Download Link | /show-records/marc_miami_univ_ohio/allbibs0020.out:218261:1313?format=raw |
LEADER: 01313cam 2200301Ii 4500
001 ocm03469128
008 771207s1977 maua 00010 eng d
040 $aSLC$cSLC$dMIA
049 $aMIAA
090 $aHC110.C6$bW376x
100 10 $aWard, Scott,$d1942-
245 10 $aParent under pressure :$binfluences on mothers' responses to children's purchase requests /$cby Scott Ward, Edward Popper and Daniel Wackman
260 0 $aCambridge, Mass :$bMarketing Science Institute,$c1977
300 $avii, 98 p. :$bill., charts. ;$c28 cm
490 1 $aWorking paper - Marketing Science Institute ; report no. 77-107
500 $a"Preliminary research report."
504 $aBibliographical references: p. 96
650 0 $aConsumers$zUnited States
650 0 $aMother and child$xEconomic aspects
650 0 $aYoung consumers
650 0 $aWomen consumers
700 10 $aPopper, Edward
700 10 $aWackman, Daniel B
810 2 $aMarketing Science Institute.$tWorking paper - Marketing Science Institute ;$vreport no. 77-107
907 $a.b12073234$b07-15-99$c05-23-90
998 $aswdep$b04-23-90$cm$da$e-$feng$gmau$h0$i1
910 $a769962 snm npe
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