| Record ID | marc_miami_univ_ohio/allbibs0151.out:13810136:1034 |
| Source | Miami University of Ohio |
| Download Link | /show-records/marc_miami_univ_ohio/allbibs0151.out:13810136:1034?format=raw |
LEADER: 01034pam 22003134a 4500
001 ocm51983249
005 20031212103405.0
008 030327s2004 njua b 001 0 eng
010 $a2003048729
020 $a0131831771 (case)
040 $aDLC$cDLC$dYDX
042 $apcc
049 $aMIAA
050 00 $aHF5415.13$b.U735 2004
100 1 $aUrban, Glen L
245 10 $aDigital marketing strategy :$btext and cases /$cGlen L. Urban
250 $a1st ed
260 $aUpper Saddle River, N.J. :$bPearson Prentice Hall,$cc2004
300 $axvii, 195 p. :$bill. ;$c25 cm
504 $aIncludes bibliographical references and indexes
650 0 $aMarketing$xManagement
650 0 $aElectronic commerce$xManagement
650 0 $aInternet marketing
650 0 $aConsumer behavior
650 0 $aStrategic planning
907 $a.b30672168$b04-26-07$c12-12-03
998 $akngl$b01-27-04$cm$da$e-$feng$gnju$h0$i1
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