MARC Record from marc_nuls

LEADER: 02309cam 2200397 i 4500
001 9924130810001661
005 20150423150726.0
008 131127s2013 nyua b 001 0 eng c
020 $a9781620402832 :$c$26.00
020 $a1620402831
035 $a(OCoLC)827256877
035 $a(OCoLC)ocn827256877
040 $aBTCTA$beng$erda$cBTCTA$dBDX$dVIA$dUPZ$dCGP$dABG$dDGU$dYDXCP$dYBM$dLMR
042 $apcc
049 $aCNUM
050 4 $aHM741$b.S72 2013
050 4 $aHM741$b.S72 2013
082 04 $a302.23/1$223
100 1 $aStandage, Tom,$eauthor.$4aut
245 10 $aWriting on the wall :$bsocial media, the first two thousand years /$cTom Standage.
250 $aFirst U.S. edition.
264 1 $aNew York, NY :$bBloomsbury,$c2013.
300 $aviii, 278 pages :$billustrations ;$c25 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
504 $aIncludes bibliographical references (pages 259-267) and index.
505 0 $aCicero's web -- The ancient foundations of social media: why humans are wired for sharing -- The Roman media: the first social-media ecosystem -- How Luther went viral: the role of social media in revolutions (1) -- Poetry in motion: social media for self-expression and self-promotion -- Let truth and falsehood grapple: the challenges of regulating social media -- And so to the coffeehouse: how social media promotes innovation -- The liberty of printing: the role of social media in revolutions (2) -- The sentinel of the people: tyranny, optimism, and social media -- The rise of mass media: the centralization begins -- The opposite of social media: media in the broadcast era -- The rebirth of social media: from ARPANET to Facebook -- Epilogue: History retweets itself.
520 $aChronicles social media over two millennia, from papyrus letters that Cicero used to exchange news across the Empire to today, reminding us how modern behavior echoes that of prior centuries and encouraging debate and discussion about how we'll communicate in the future.
650 0 $aSocial media$xHistory.
650 0 $aCommunication.
650 0 $aMass media.
650 0 $aSocial networks.
947 $fHUMANITIES$hBOOK$p$22.36$q1
949 $aHM741 .S72 2013$i31786102957401
994 $a92$bCNU