| Record ID | marc_nuls/NULS_PHC_180925.mrc:194898505:1141 |
| Source | marc_nuls |
| Download Link | /show-records/marc_nuls/NULS_PHC_180925.mrc:194898505:1141?format=raw |
LEADER: 01141pam 22003374a 4500
001 9922786330001661
005 20150423145305.0
008 030327s2004 njua b 001 0 eng
010 $a 2003048729
020 $a0131831771 (case)
035 $a(CSdNU)u176524-01national_inst
035 $a(OCoLC)51983249
040 $aDLC$cDLC$dYDX
042 $apcc
049 $aCNUM
050 00 $aHF5415.13$b.U735 2004
082 00 $a658.8/4$221
100 1 $aUrban, Glen L.
245 10 $aDigital marketing strategy :$btext and cases /$cGlen L. Urban.
250 $a1st ed.
260 $aUpper Saddle River, N.J. :$bPearson Prentice Hall,$cc2004.
300 $axvii, 195 p. :$bill. ;$c25 cm.
504 $aIncludes bibliographical references and indexes.
650 0 $aMarketing$xManagement.
650 0 $aElectronic commerce$xManagement.
650 0 $aInternet marketing.
650 0 $aConsumer behavior.
650 0 $aStrategic planning.
949 $aHF 5415.13 .U735 2004$i31786101564927
994 $a92$bCNU
999 $aHF 5415.13 .U735 2004$wLC$c1$i31786101564927$d1/24/2013$e1/11/2013 $lCIRCSTACKS$mNULS$n5$q1$rY$sY$tBOOK$u11/3/2003