| Record ID | marc_nuls/NULS_PHC_180925.mrc:212413015:3133 |
| Source | marc_nuls |
| Download Link | /show-records/marc_nuls/NULS_PHC_180925.mrc:212413015:3133?format=raw |
LEADER: 03133cam 22004694a 4500
001 9919578050001661
005 20150423121355.0
008 060705s2007 mdua b 000 0 eng
010 $a 2006021860
020 $a1578865301 (cloth : alk. paper)
020 $a157886531X (pbk. : alk. paper)
024 3 $a9781578865307
024 3 $a9781578865314
029 1 $aYDXCP$b2454806
029 1 $aYDXCP$b2454807
035 $a(CSdNU)u292963-01national_inst
035 $a(OCoLC)70659960
035 $a(OCoLC)70659960
035 $a(OCoLC)70659960
040 $aDLC$cDLC$dBAKER$dC#P$dYDXCP$dOrLoB-B
043 $an-us---
049 $aCNUM
050 00 $aLB2817.3$b.D843 2007
082 00 $a371.2$222
100 1 $aDuffy, Francis M.$q(Francis Martin),$d1949-
245 10 $aStrategic communication during whole-system change :$badvice and guidance for school district leaders and PR specialists /$cFrancis M. Duffy, Patti L. Chance.
260 $aLanham, Md. :$bRowman & Littlefield Education,$c2007.
300 $axiii, 248 p. :$bill. ;$c24 cm.
490 1 $aLeading systemic school improvement series ;$v9
504 $aIncludes bibliographical references.
505 0 $a1. Strategic communication -- 2. Why whole-system change is needed : the topography of whole-system change and a compass to navigate it -- 3. A change leader's guide to shaping a school district's future -- 4. How to transform an entire school district : a change navigation protocol for school systems -- 5. Public relations in times of great change : a systems perspective -- 6. Establishing relationships and building trust to facilitate school district improvement -- 7. Creating school district renewal through a shared vision -- 8. Changing minds and hearts : a challenge for strategic communication -- 9. Power, politics, and ethics : dynamic leadership for systemic change in school districts -- Essay 1. Communicating with key stakeholders to enable strategic change / Marilyn Saltzman -- Essay 2. Finding and engaging the "influentials" : effective school public relations during times of great change / Barbara M. Hunter -- Essay 3. The role of a school board in communicating change in front of and behind the camera / Amme L. Bryant -- Essay 4. The role of school public relations : bringing order out of chaos / Sylvia Soholt -- Essay 5. Community involvement in Decatur's journey toward excellence / Sunni Lee and Charles M. Reigeluth -- Epilogue : communicating in times of great change.
650 0 $aEducational change$zUnited States.
650 0 $aCommunication in education$zUnited States.
700 1 $aChance, Patti L.,$d1955-
830 0 $aLeading systemic school improvement ;$vno. 9.
938 $aBaker & Taylor$bBKTY$c34.95$d34.95$i157886531X$n0006928803$sactive
938 $aBaker & Taylor$bBKTY$c70.00$d70.00$i1578865301$n0006928802$sactive
938 $aYBP Library Services$bYANK$n2454807
947 $fSOE-ADM$hCIRCSTACKS$p$33.20$q1
949 $aLB 2817.3 .D843 2007$i31786102095293
994 $a92$bCNU
999 $aLB 2817.3 .D843 2007$wLC$c1$i31786102095293$lCIRCSTACKS$mNULS$rY$sY $tBOOK$u2/26/2007