| Record ID | marc_nuls/NULS_PHC_180925.mrc:289943095:2412 |
| Source | marc_nuls |
| Download Link | /show-records/marc_nuls/NULS_PHC_180925.mrc:289943095:2412?format=raw |
LEADER: 02412cam 22003614a 4500
001 9922287610001661
005 20150423143114.0
008 050720s2006 nyuaf b 001 0beng
010 $a 2005051581
020 $a0743264096
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035 $a(CSdNU)u265316-01national_inst
035 $a(OCoLC)61179651
040 $aDLC$cDLC$dBAKER$dNPL$dC#P$dBUR
042 $apcc
043 $an-us---
049 $aCNUM
050 00 $aHD9200.U52$bH4715 2006
082 00 $a338.7/664153/092$aB$222
100 1 $aD'Antonio, Michael.
245 10 $aHershey :$bMilton S. Hershey's extraordinary life of wealth, empire, and utopian dreams /$cMichael D'Antonio.
260 $aNew York :$bSimon & Schuster,$cc2006.
300 $a305 p., [8] p. of plates :$bill. ;$c25 cm.
504 $aIncludes bibliographical references (p. [269]-288) and index.
520 $aThe name means chocolate to America and the world, but as author D'Antonio reveals, it also stands for an inspiring man and a uniquely successful experiment in community and capitalism that produced a business empire devoted to a higher purpose. Milton S. Hershey brought affordable milk chocolate to America, creating and then satisfying the chocoholic urges of millions, and pioneering techniques of branding, mass production, and marketing. But as he developed massive factories, Cuban sugar plantations, and a vacation wonderland called Hershey Park, M.S. never lost sight of a grander goal. Determined that his wealth produce a lasting legacy, he tried to create perfect places where his workers could live, perfect schools for their children, and a perfect charity to salvage the lives of needy children in perpetuity. Along the way, he overcame his personal childhood traumas, as well as the death, after a short and intensely romantic marriage, of the one woman he ever loved.--From publisher description.
600 10 $aHershey, Milton Snavely,$d1857-1945.
610 20 $aHershey Chocolate Corporation$xHistory.
650 0 $aChocolate industry$zUnited States$xHistory$y20th century.
650 0 $aBusinesspeople$zUnited States$vBiography.
938 $aBaker & Taylor$bBKTY$c25.00$d18.75$i0743264096$n0006419012$sactive
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