Record ID | marc_nuls/NULS_PHC_180925.mrc:37581281:1029 |
Source | marc_nuls |
Download Link | /show-records/marc_nuls/NULS_PHC_180925.mrc:37581281:1029?format=raw |
LEADER: 01029cam 2200265Ia 4500
001 9922491320001661
005 20150423144036.0
008 010307s2000 ne ak b 001 0 eng d
020 $a9058230856 (softcover)
035 $a(CSdNU)u101967-01national_inst
035 $a(OCoLC)46383026
035 $a(Sirsi) 01-AAM-9068
040 $aIND$cIND$dIQU$dVFY
090 $aHF5821$b.R53 2000
100 1 $aRichards, Barry.
245 14 $aThe dynamics of advertising /$cBarry Richards, Iain MacRury and Jackie Botterill.
260 $aAmsterdam, The Netherlands :$bHarwood Academic Publishers,$cc2000.
300 $ax, 285 p. :$bill. (some col.), forms ;$c23 cm.
440 0 $aStudies in consumption and markets ;$vv. 1
504 $aIncludes bibliographical references (p. 269-273) and index.
650 0 $aAdvertising.
700 1 $aMacRury, Iain.
700 1 $aBotterill, Jackie.
948 $a04/22/2002$b04/22/2002
999 $aHF 5821 R53 2000$wLC$c1$i31786101610035$d3/25/2004$f3/25/2004$g1 $lCIRCSTACKS$mNULS$rY$sY$tBOOK$u4/22/2002