MARC Record from marc_nuls

LEADER: 01723ngm 2200337Ia 4500
001 9920153200001661
005 20150423124640.0
007 vd cvaiz-
008 041109p20042000nju014 vleng d
028 42 $aFFH 11153$bFilms for the Humanities & Sciences
035 $a(CSdNU)u229253-01national_inst
035 $a(OCoLC)56939075
035 $a(OCoLC)56939075
040 $aCNU$cCNU
049 $aCNUM
245 04 $aThe industry leaders and online strategy$h[videorecording] /$ca presentation of Films for the Humanities & Sciences ; Magnet Media ; director/producer, Megan Cunningham.
260 $aPrinceton, NJ :$bFilms for the Humanities,$cc2004.
300 $a1 videodisc (13 min.) :$bsd., col. ;$c4 3/4 in.
440 0 $aInternet marketing and advertising strategies
440 0 $aDigital media training series
500 $aVideodisc release of the 2000 videocassette production.
508 $aEditor, David Marcus ; music, Red Devil.
520 $a"In this program, leaders in the field of online marketing cut through the confusion to lay out the principles of driving traffic, branding, and targeting on the Internet. Executives from companies offer keen insights into a wide range of topics, such as the value of online linking, how to effectively integrate offline and online brands, and the use of focus groups and site registration to gather demographic information in niche communities."--Container.
538 $aDVD.
650 0 $aElectronic commerce.
650 0 $aInternet marketing.
700 1 $aCunningham, Megan.
710 2 $aMagnet Media.
710 2 $aFilms for the Humanities (Firm)
994 $aX0$bCNU
999 $aDV 479$wALPHANUM$c1$i31786101938063$lAV$mNULS$rN$sY$tDVD$u11/9/2004