| Record ID | marc_nuls/NULS_PHC_180925.mrc:88328541:1669 |
| Source | marc_nuls |
| Download Link | /show-records/marc_nuls/NULS_PHC_180925.mrc:88328541:1669?format=raw |
LEADER: 01669cam 2200325 a 4500
001 9919307350001661
005 20150423115422.0
008 960319s1996 nyu b 001 0 eng
010 $a 96014086
020 $a157230085X
035 $a(CSdNU)u54254-01national_inst
035 $a(OCoLC)34473936
035 $a(Sirsi) 01-AAF-8017
040 $aDLC$cDLC
049 $aCNUM
050 00 $aPN1992.55$b.B38 1996
100 1 $aBellamy, Robert V.
245 10 $aTelevision and the remote control :$bgrazing on a vast wasteland / $cRobert V. Bellamy, Jr., James R. Walker.
260 $aNew York :$bGuilford Press,$cc1996.
300 $axi, 192 p. ;$c24 cm.
440 0 $aGuilford communication series
504 $aIncludes bibliographical references (p. 165-185) and index.
505 0 $aThe coming of a second generation: television and the remote control device -- How often is the clicker clicked?: the measurement of RCD use -- Zapped into action: advertising industry response to RCD diffusion -- A tool for the second generation: changing patterns of television programming and promotion -- Using the RCD: who, why, and with what effect? -- Who's in control?: gender differences and family viewing -- A two-way window to the future?: television's third generation.
650 0 $aGrazing (Television)
650 0 $aZapping (Television)
650 0 $aZipping (Video recordings)
650 0 $aTelevision$xChannel selectors$xSocial aspects.
700 1 $aWalker, James Robert.
948 $a10/13/1999$b10/13/1999
999 $aPN 1992.55 B38 1996$wLC$c1$i31786100809489$d7/28/2004$f7/28/2004$g1 $lCIRCSTACKS$mNULS$n1$rY$sY$tBOOK$u12/3/1996$o.STAFF. Pieces: 00001