| Record ID | marc_nuls/NULS_PHC_180925.mrc:95612172:1247 |
| Source | marc_nuls |
| Download Link | /show-records/marc_nuls/NULS_PHC_180925.mrc:95612172:1247?format=raw |
LEADER: 01247nam 22003494a 4500
001 9921274800001661
005 20150423134008.0
008 021004s2002 si ac 001 0 eng c
010 $a 2002514302
020 $a0470820551
035 $a(CSdNU)u107893-01national_inst
035 $a(OCoLC)50191103
035 $a(Sirsi) 01-AAO-9818
040 $aHUA$cHUA$dDLC$dIXA
042 $apcc
043 $aa------
049 $aCNUM
050 00 $aHF5813.A74$bA39 2002
100 1 $aAitchison, Jim.
245 10 $aHow Asia advertises :$bthe most successful campaigns in Asia-Pacific and the marketing strategies behind them /$cJim Aitchison.
260 $aSingapore :$bJ. Wiley & Sons (Asia),$c2002.
300 $axviii, 411 p. :$bill., ports. ;$c26 cm.
500 $aIncludes index.
650 0 $aAdvertising$zAsia.
650 0 $aAdvertising$zPacific Area.
650 0 $aCommunication in marketing$zAsia.
650 0 $aCommunication in marketing$zPacific Area.
650 0 $aAdvertising campaigns.
650 0 $aBrand name products$xManagement.
948 $a10/11/2002$b11/25/2002
982 $aHF5813.A74$aA39$a2002
999 $aHF 5813 A74 A39 2002$wLC$c1$i31786101704119$d9/21/2011$e9/1/2011 $lCIRCSTACKS$mNULS$n1$rY$sY$tBOOK$u11/25/2002