| Record ID | marc_openlibraries_sanfranciscopubliclibrary/sfpl_chq_2018_12_24_run03.mrc:143922159:3041 |
| Source | marc_openlibraries_sanfranciscopubliclibrary |
| Download Link | /show-records/marc_openlibraries_sanfranciscopubliclibrary/sfpl_chq_2018_12_24_run03.mrc:143922159:3041?format=raw |
LEADER: 03041cam a2200517Ia 4500
001 58451826
003 OCoLC
005 20151005052420.0
008 050308s2005 njua 001 0 eng
010 $a2005006853
015 $aGBA541913$2bnb
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029 1 $aNLGGC$b273931059
035 $a58451826
040 $aDLC$cDLC$dYDX$dBAKER$dIXA$dUKM$dVP@$dNLGGC$dSFR$dUtOrBLW
042 $apcc
049 $aSFRA
050 00 $aHD30.28$b.D72 2005
082 00 $a658.4/012$222
092 $a658.4012$bD79k
100 1 $aDranove, David.
245 10 $aKellogg on strategy :$bconcepts, tools, and frameworks for practitioners /$cDavid Dranove and Sonia Marciano.
260 $aHoboken, N.J. :$bJohn Wiley & Sons,$cc2005.
300 $avi, 234 p. :$bill. ;$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
500 $aIncludes index.
505 0 $aGetting ready to do strategy -- Mini-case studies: Samsung, Allegheny Health Education and Research Foundation -- B minus C: positioning your firm against the competition -- Mini-case studies: American Airlines, Merck, Wal-Mart -- Affirming your competitive advantage: the resource and capabilites audit -- Mini-case studies: Disney, Foot Locker, Glaxo Smith Kline, McDonald's, Nike, Southwest Airlines -- Measuring your competitive advantage: a toolkit -- The cancer of competition: how to diagnose it -- Mini-case studies: Commonwealth Edison, Lucent Technologies, The National Football League, Texas Rangers, the "cola wars", the pharmaceutical industry, United Healthcare -- The cancer of competition: how to cure it -- Mini-case studies: American Airlines, Garanimals, General Electric, Kellogg's, Opec, Sky TV, Wal-Mart -- The threat of entry and how to combat it -- Mini-case studies: Airbus and Boeing, Amazon and Barnes & Noble, GE and Siemans, Netscape, Philip Morris, United Airlines, Wal-Mart, Xerox -- How to sustain your competitive advantage -- Mini-case studies: AT&T, Chicago Bears, Circuit City, eBay, Lockheed, Nintendo, Nucor, Southwest Airlines, Topps Trading Cards -- Two examples of strategy in action: Southwest Airlines and the Chicago Hospital Market.
650 0 $aStrategic planning.
650 0 $aStrategic planning$vCase studies.
650 0 $aIndustrial management.
700 1 $aMarciano, Sonia.
907 $a.b20061523$b12-20-18$c04-12-06
998 $axbt$b06-25-07$cm$da $e-$feng$gnju$h0$i1
957 00 $aOCLC reclamation of 2017-18
907 $a.b20061523$b12-03-14$c04-12-06
956 $aPre-reclamation 001 value: ocm58451826
980 $a0606 kl
994 $aC0$bSFR
998 $axbt$b06-25-07$cm$da$e-$feng$gnju$h0$i1
999 $yMARS
998 $axbt$b06-15-06$cm$da$e-$feng$gnju$h0$i0
945 $a658.4012$bD79k$d12-20-2018 13:54$e12-10-2017 16:26$f0$g0$h12-27-17$i31223071433974$j503$0503$k01-10-19$lxbtci$o-$p$29.95$q-$r-$s- $t0$u35$v49$w1$x1$y.i44473552$z07-17-06