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MARC Record from marc_openlibraries_sanfranciscopubliclibrary

Record ID marc_openlibraries_sanfranciscopubliclibrary/sfpl_chq_2018_12_24_run03.mrc:154105226:2129
Source marc_openlibraries_sanfranciscopubliclibrary
Download Link /show-records/marc_openlibraries_sanfranciscopubliclibrary/sfpl_chq_2018_12_24_run03.mrc:154105226:2129?format=raw

LEADER: 02129pam a2200553 a 4500
001 65187302
003 OCoLC
005 20151005053155.0
008 060316s2006 enka 000 0 eng
010 $a2006008964
015 $aGBA614211$2bnb
016 7 $a013380429$2Uk
019 $a63136348
020 $a074944665X (pbk.)
029 1 $aIG#$b074944665X
035 $a65187302
040 $aDLC$cDLC$dUKM$dBAKER$dYDX$dIG#$dSFR$dUtOrBLW
042 $apcc
049 $aSFRA
050 00 $aHD69.B7$bU53 2006
082 00 $a658.8/27$222
092 $a658.827$bC4281u
100 1 $aCheverton, Peter.
245 10 $aUnderstanding brands /$cPeter Cheverton.
260 $aLondon ;$aPhiladelphia :$bKogan Page,$c2006.
300 $ax, 139 p. :$bill. ;$c22 cm.
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
490 1 $aCreating success
500 $a"First published in Great Britain in 2002 by Kogan Page Limited as If you're so brilliant, how come your brand isn't working hard enough? Reissued in 2005 as How come your brand isn't working hard enough?"
650 0 $aBrand name products.
650 0 $aProduct management.
700 1 $aCheverton, Peter.$tHow Come Your Brand Isn't Working Hard Enough?
830 0 $aCreating success.
856 41 $3Table of contents$uhttp://www.loc.gov/catdir/toc/ecip0610/2006008964.html
907 $a.b20218424$b12-20-18$c07-13-06
998 $axbt$b06-25-07$cm$da $e-$feng$genk$h0$i1
957 00 $aOCLC reclamation of 2017-18
907 $a.b20218424$b12-03-14$c07-13-06
938 $aBaker & Taylor$bBKTY$c17.95$d13.46$i074944665X$n0006720310$sactive
938 $aIngram$bINGR$n074944665X
956 $aPre-reclamation 001 value: ocm65187302
980 $a0906 pc
994 $aC0$bSFR
998 $axbt$b06-25-07$cm$da$e-$feng$genk$h0$i1
999 $yMARS
998 $axbt$b09-28-06$cm$da$e-$feng$genk$h0$i0
945 $a658.827$bC4281u$d - - $e03-28-2018 16:01$f0$g0$h04-29-18$i31223072447858$j503$0503$k - - $lxbtci$o-$p$18.00$q-$r-$s- $t1$u21$v26$w0$x1$y.i45547476$z10-26-06