| Record ID | marc_openlibraries_sanfranciscopubliclibrary/sfpl_chq_2018_12_24_run04.mrc:282679323:2107 |
| Source | marc_openlibraries_sanfranciscopubliclibrary |
| Download Link | /show-records/marc_openlibraries_sanfranciscopubliclibrary/sfpl_chq_2018_12_24_run04.mrc:282679323:2107?format=raw |
LEADER: 02107cam a2200493Ia 4500
001 792880602
003 OCoLC
005 20151005102751.0
008 120426s2012 xx a b 000 0 eng d
020 $a9781461436027
020 $a1461436028
035 $a792880602
035 $a(OCoLC)792880602
037 $bSpringer Verlag, 333 Meadowland Pkwy, Secaucus, NJ, USA, 07094$nSAN 203-2228
040 $aBTCTA$beng$cBTCTA$dUKMGB$dYDXCP$dCDX$dSFR$dUtOrBLW
049 $aSFRA
050 4 $aHF
092 $a658.872$bG229s
100 1 $aGattiker, Urs E.
245 10 $aSocial media audit :$bmeasure for impact /$cUrs E. Gattiker.
260 $aNew York :$bSpringer,$cc2013.
300 $aix, 106 p. ;$c23 cm.
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
490 1 $aSpringer Briefs in Computer Science
500 $aIntroduction -- Cost analysis: idtentifying direct and indirect social media costs -- Preparing for the social media audit -- Scope and focus of the social media asudit -- Development and management of the process -- Governance, compliance and maintenance of the process -- Evaluating the process : quality assurance -- Continuous improvement -- Conclusions.
650 0 $aSocial media.
650 0 $aSocial media$xAuditing.
650 0 $aInternet marketing.
830 0 $aSpringerBriefs in computer science.
907 $a.b25665820$b12-20-18$c10-23-12
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957 00 $aOCLC reclamation of 2017-18
907 $a.b25665820$b10-11-13$c10-23-12
938 $aBaker and Taylor$bBTCP$nBK0011130028
938 $aYBP Library Services$bYANK$n7438610
938 $aCoutts Information Services$bCOUT$n20990439
956 $aPre-reclamation 001 value: ocn792880602
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998 $axbt$b01-04-13$cm$da$e-$feng$gxx $h0$i0
994 $aC0$bSFR
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