MARC Record from marc_openlibraries_sanfranciscopubliclibrary

LEADER: 03332cam a2200469Mi 4500
001 on1027482054
003 OCoLC
005 20180417093704.0
008 170630s2017 gw ab b 001 0 eng d
020 $a9783836563079$q(hardback)
020 $a383656307X$q(hardback)
035 $a(OCoLC)1027482054
037 $bTaschen America Llc, C/O Ingram Pub Services 1 Ingram Blvd, LA Vergne, TN, USA, 37086$nSAN 631-8630
040 $aNZAUC$beng$erda$cNZAUC$dOCLCO$dOCLCF$dSFR
041 0 $aeng$ager$afre
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082 04 $a741.6
092 $a741.6$bH62968 v.1
245 04 $aThe history of graphic design.$nVol. 1,$p1890-1959 /$cJens Müller, Julius Wiedemann (ed.).
246 14 $aGraphic design.$nVol. 1,$p1890-1959
264 1 $aKöln :$bTaschen,$c[2017]
264 4 $c©2017
300 $a480 pages :$billustrations (some color), color map ;$c38 cm
336 $atext$btxt$2rdacontent
336 $astill image$bsti$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
504 $aIncludes bibliographical references (pages 471-473) and index.
520 $a"This book offers a comprehensive history of graphic design from the end of the 19th century to the remains of World War II. It traces the evolution of this creative field from its beginning as poster design to its further development into advertising, corporate identity, packaging, and editorial design. Organised chronologically, the volume features over 2,500 seminal designs from all over the world, 71 of which are profiled in detail besides 61 leaders in the field, including Alphonse Mucha (chocolate advertisements), Edward Johnston (London Underground logo and typeface), El Lissitzky (constructivist graphics), Herbert Matter (photomontage travel posters from Switzerland), Saul Bass (animated opening titles), and A. M. Cassandre (art deco posters). With his sweeping knowledge of the field, Jens Müller curates the standout designs for each year alongside a running sequence of design milestones. Meanwhile, in his introductory essay, David Jury situates graphic design from its point of origin in early printing, engraving, and lithography to striking creative developments in the 19th century. Each consecutive decade is then prefaced by a succinct overview as well as a stunning visual timeline, offering a vivid display of the variety of graphic production in each decade as well as the global landscape which it at once described and defined." -- Provided by publisher.
546 $aParallel text in English, German, and French.
650 0 $aGraphic arts$xHistory.
700 1 $aMüller, Jens,$d1982-$eeditor.
700 1 $aWiedemann, Julius,$eeditor.
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