MARC Record from marc_overdrive

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008 000000s2010 nyu s 000 0 eng d
040 $aTEFOD$cTEFOD
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007 cr cn---------
020 $a9781101196304 (electronic bk. : Adobe Digital Editions)
020 $a9781101196311 (electronic bk. : Adobe Digital Editions)
037 $bOverDrive, Inc.$nhttp://www.overdrive.com
100 1 $aGodin, Seth $q(Seth Godin).
245 10 $aLinchpin$h[electronic resource].
260 $aNew York :$bPenguin USA, Inc.,$c2010.
500 $aTitle from eBook information screen.
520 $a The bestselling author of Tribes and The Dip returns with his most powerful book yet Who is Seth Godin?"It's easy to see why people pay to hear what he has to say. Godin is a marketer, but in the broadest sense of the word. He's interested in not simply how products are marketed, but also how people sell themselves and their ideas, and how new technology can be a game-changer." - Time.com"Thousands of authors write business books every year but only a handful reach star status and the A-list lecture circuit. Fewer still- one, to be exact-can boast his own action figure. . . . In the nearly ten years since his first bestseller, Godin has become a marketing phenom with a string of titles, including Purple Cow, Unleashing the Ideavirus, and his newest, Tribes. . . . Across [all] media, Godin delivers his combination of counterintuitive thinking and a great sense of fun." -BusinessWeek.com"The marketing expert is a demigod on the Web, a bestselling author, highly sought after lecturer, successful entrepreneur, respected pundit and high-profile blogger. He is uniquely respected for his understanding of the Internet, and his essays and opinions are widely read and quoted online and off." -Forbes.com
533 $aElectronic reproduction.$bNew York :$cPenguin USA, Inc.,$d2010.$nRequires Adobe Digital Editions (file size: 1660 KB) or Adobe Digital Editions (file size: 626 KB).
538 $aRequires Adobe Digital Editions (file size: 1660 KB) or Adobe Digital Editions (file size: 626 KB).
653 #0 $aBusiness
653 #0 $aCareers
653 #0 $aNonfiction
655 7 $aElectronic books.$2local
776 1 $cOriginal$z9781591843160
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