| Record ID | marc_overdrive/InternetArchiveCrMarc-2010-06-11j.mrc:3080387:2361 |
| Source | marc_overdrive |
| Download Link | /show-records/marc_overdrive/InternetArchiveCrMarc-2010-06-11j.mrc:3080387:2361?format=raw |
LEADER: 02361nam 2200265Ka 4500
008 000000s2006 nyu s 000 0 eng d
040 $aTEFOD$cTEFOD
006 m d
007 cr cn---------
020 $a9780787988203 (electronic bk. : Adobe Digital Editions)
037 $bOverDrive, Inc.$nhttp://www.overdrive.com
100 1 $aKlein, Kim $q(Kim Klein).
245 10 $aFundraising for Social Change$h[electronic resource].
260 $aNew York :$bJohn Wiley & Sons, Ltd.,$c2006.
500 $aTitle from eBook information screen.
520 $aSince it was first published in 1988, Fundraising for Social Change has become one of the most widely used books on fundraising in the United States . Fundraising practitioners and activists rely on it for hands-on, specific, and accessible fundraising techniques, and it has become a required text in dozens of college courses around the country. This fifth edition offers the information that has made the book a classic: proven know-how on asking for money, planning and conducting major gifts campaigns, using direct mail effectively, and much more. The book has been significantly changed to include new technology--e-mail, online giving, and blogs--and contains expanded chapters on capital and endowment campaigns, how to feel comfortable asking for money, how to recruit a team of people to help with fundraising, and how to build meaningful relationships with donors. In addition, this essential resource contains new information on such timely topics as ethics, working across cultural lines, and how to create opportunities for fundraising more systematically and strategically.
533 $aElectronic reproduction.$bNew York :$cJohn Wiley & Sons, Ltd.,$d2006.$nRequires Adobe Digital Editions (file size: 4462 KB).
538 $aRequires Adobe Digital Editions (file size: 4462 KB).
653 #0 $aBusiness
653 #0 $aNonfiction
655 7 $aElectronic books.$2local
776 1 $cOriginal$z9780787984557
856 4 $uhttp://search.overdrive.com/SearchResults.aspx?ReserveID={6EDCD16F-08BB-4379-820A-7E127BB9045C}$zClick for library availability
856 4 $uhttp://www.librarybin.com/ContentDetails.htm?ID=6EDCD16F-08BB-4379-820A-7E127BB9045C$zClick to purchase
856 4 $3Image$uhttp://images.contentreserve.com/ImageType-100/0128-1/{6EDCD16F-08BB-4379-820A-7E127BB9045C}Img100.jpg