MARC Record from marc_overdrive

LEADER: 02120nam 2200265Ka 4500
008 000000s2008 nyu s 000 0 eng d
040 $aTEFOD$cTEFOD
006 m d
007 cr cn---------
020 $a9780470262115 (electronic bk. : Adobe Digital Editions)
037 $bOverDrive, Inc.$nhttp://www.overdrive.com
100 1 $aLedford, Jerri L $q(Jerri L Ledford).
245 10 $aSEO$h[electronic resource].
260 $aNew York :$bJohn Wiley & Sons, Ltd.,$c2008.
500 $aTitle from eBook information screen.
520 $a This in-depth Bible delivers the holy grail of online marketing: how to influence search engine results to drive online shoppers to specific Web sites; the process is called search engine optimization (SEO) and it is a hot topic One-stop resource offers readers what they need to plan and implement a successful SEO program, including useful tips on finding the shortest routes to success, strategy suggestions, and sidebars with more information and additional resources Features interviews with executives from top search companies, plus appendices on creating successful listings with Google, MSN, Yahoo!, and others Topics include creating an SEO plan; managing keywords; maximizing pay-per-click strategies; understanding the role of links and linking; robots, spiders, and crawlers; maintaining SEO; analyzing success rates; and much more
533 $aElectronic reproduction.$bNew York :$cJohn Wiley & Sons, Ltd.,$d2008.$nRequires Adobe Digital Editions (file size: 8891 KB).
538 $aRequires Adobe Digital Editions (file size: 8891 KB).
653 #0 $aComputer Technology
653 #0 $aNonfiction
655 7 $aElectronic books.$2local
776 1 $cOriginal$z9780470175002
856 4 $uhttp://search.overdrive.com/SearchResults.aspx?ReserveID={4D4B739A-3EFF-4E5E-BB3A-A31E33C6C4E4}$zClick for library availability
856 4 $uhttp://www.librarybin.com/ContentDetails.htm?ID=4D4B739A-3EFF-4E5E-BB3A-A31E33C6C4E4$zClick to purchase
856 4 $3Image$uhttp://images.contentreserve.com/ImageType-100/0128-1/{4D4B739A-3EFF-4E5E-BB3A-A31E33C6C4E4}Img100.jpg