| Record ID | marc_records_scriblio_net/part08.dat:140807647:1972 |
| Source | Scriblio |
| Download Link | /show-records/marc_records_scriblio_net/part08.dat:140807647:1972?format=raw |
LEADER: 01972cam 2200217 i 4500
001 75034945 //r90
003 DLC
005 19900410134043.4
008 751125s1976 maua 00000 eng
010 $a 75034945 //r90
020 $a0669004405
040 $aDLC$cDLC$dDLC
050 00 $aHF5415.125$b.P74
082 00 $a658.1/55
245 04 $aThe Pricing function :$ba pragmatic approach /$cedited by Ivan R. Vernon, Charles W. Lamb, Jr.
260 0 $aLexington, Mass. :$bLexington Books,$cc1976.
300 $avii, 298 p. :$bill. ;$c24 cm.
505 0 $aThe nature of pricing decisions: Burck, G. The myths and realities of corporate pricing. Nimer, D. A. There's more to pricing than most companies think. Pricing strategy in an inflationary economic. Kniffin, F. W. Stagflation pricing.--Approaches to setting prices: Hawkings, E. R. Methods of estimating demand. Oxenfeldt, A. R. A decision-making structure for pricing decisions. Lere, J. C. Management's pricing decision. Woolsey, S. M. The direct-cost approach to setting optimum sales prices. Arnstein, W. E. Relating pricing to costs. Brooks, D. G. Cost-oriented pricing. Dean J. Pricing pioneering products. Darden, B. R. An operational approach to product pricing. Kallimanis, W. S. Product contribution analysis for multi-product pricing. Monroe, K. B. Buyers' subjective perceptions of price.--Bid pricing: Paranka, S. Competitive bidding strategy. Edelman, F. Art and science of competitive bidding.--Making price adjustments: Tatham, R. L. and Allen, B. Industrial pricing systems and the changing roles of buyers and sellers. Moyer, R. and Boewadt, R. J. The pricing of industrial goods. Burkart, A. J. Some managerial influences on a firm's pricing policy. Brown, F. E. and Oxenfeldt, A. R. Should pricing depend on costs? Griffin, C. E. When is price reduction profitable? Green, P. E. Bayesian decision theory in pricing strategy.
650 0 $aPricing.
700 10 $aVernon, Ivan R.
700 10 $aLamb, Charles W.